The Super Bowl serves as the ultimate forum for advertisers to distribute their TV commercials. One of those highly anticipated commercials this year comes from Pepsi, who have teamed up with X Factor USA winner Melanie Amaro and the legendary Elton John. In the commercial, Amaro sings an electronica dance version of Aretha Franklin‘s classic hit ‘Respect’. Simon Cowell deserves to be shot for that remix. Ugh. She sounds amazing but that better not be her first single or she’s screwed.
The 60-second commercial features a medieval setting with Amaro performing in front of a ‘royal court of rock’. John steps into character as the King. The commercial will end with the following tagline, “Where there’s Pepsi, there’s music”. It looks like a cute and fun commercial and there’s some appeal to the fairy tale concept. Check out a preview of the TV slot below and tune in on Sunday (February 5th) during the Super Bowl for the full-length commercial.